A Bit About Us

Our History

We started S & M Reel Obsession Fishing LLC in 2020, and since our first day we’ve cared about bringing the best selection of baits to our customers. Our name originated from our obsession with fishing and the love we have for sharing our success with others. This dream has become a reality and we strive to provide quality products throughout the entire Grand Lake Region and surrounding areas as well as our online customers throughout the country. We do our best to ensure a permanent variety of fantastic products along with unique limited edition and seasonal baits to fit your specific fishing needs, and most importantly help you catch fish!